Opening doors. Driving outcomes.
A hands-on sales team for food, drink and personal care brands, from start-up to scale-up. We bring the buyer relationships and work as part of your team across UK and Irish retail, wholesale and foodservice.
Proud to work with
Why Orchid
Doors, opened.
We know the buyers. If you need to be in the room, we'll get you there.
Strategy in the doing.
Pricing, range and channel plans built while we sell, not in a report that sits on a shelf.
Part of your team.
We work inside your business as your sales resource, day to day.
Our channel expertise
Major multiples
Discounters
Online grocery & marketplaces
Health & beauty
Convenience & forecourts
Premium & department stores
Specialists & independents
Travel retail
What brands say
I was referred to Orchid Sales & Marketing in May 2025, and from the very first call I knew we were in good hands. Michelle didn't try to sell us expensive strategies or overwhelm us with jargon - she just got it. She instinctively understood who we should be partnering with, took the time to review all our brand assets and collateral, and helped us refine our pricing strategy. Michelle then opened the door to John Bell & Croydon for us and even came along to meetings for extra support. She made what could have been a complex process feel completely straightforward. We're so thrilled that from that very first introduction in mid-May, we achieved an incredible on-shelf launch by early November - something we never dreamed could happen so quickly or so effectively. Working with Orchid has been a very positive experience.
I am extremely grateful for the outstanding sales and marketing support provided by Michelle Butler at Orchid Marketing. Her expertise has been instrumental in accelerating our brand's presence in the UK retail market, especially with the successful launch of Goatsbridge at Ocado and Co-Op. Michelle's team consistently exceeds our expectations, enhancing our visibility and strengthening relationships with our retailers. I highly recommend Michelle Butler and Orchid Marketing to anyone looking to elevate their brand.
As a startup in the food industry, we are extremely grateful for the support from Michelle Butler at Orchid Marketing. Her commitment, knowledge, and persistence have been vital in nurturing our business. Michelle's invaluable insights and generous use of time have greatly impacted our growth. She truly cares about our success and has become an essential partner in our journey. I can't recommend Michelle Butler highly enough!
I cannot recommend Michelle Butler and Orchid Marketing highly enough for their strategic insight and extensive knowledge of the food industry. Michelle's deep understanding of market dynamics and vast network of contacts have been invaluable in navigating challenges and seizing new opportunities. Michelle's passion and commitment to our success truly set her apart, consistently providing the guidance we need to achieve our goals. Working with Orchid Marketing has been a game-changer for our business!